I know most of you have seen this commercial. It's actually a little annoying in my opinion (but that may be because it is an AT&T commercial and my iPhone has terrible cell reception). I digress.
Toms Shoes is a pretty amazing company. Started by "Blake" from the TV spot a few years back, the company gives away a pair of their shoes to someone in the developing world each time a customer in the developed world buys a pair. It's capitalism as charity. Or charity as capitalism. Either way it's impressive. Most companies, IMA included, do very little to give back or share our expertise with those who cannot afford our services. Toms takes the whole thing a step further and folds the philanthropy right into the business plan. I'm impressed and motivated. If any non-profits out there are looking for online video help IMA would like to talk to you. You can contact me directly at jeff@imainteractive.com. I'm looking forward to talking to you.
What can you do?
Great Post Jeff. Like the new look of the blog as well.
Posted by: Josh Nelson | September 04, 2009 at 09:16 AM